Authenticity
The family had no idea that it would take off like it has. Evelyn, the eldest, explains how they started in about 2015 when the girls were scrolling through Instagram and noticed there weren’t very many farmers talking about agriculture. “We had a lot of calf pictures on our phones,” she says with a laugh. “We figured people would trust us because we were actually doing it. Our goal is to share positivity for the dairy industry.” The young women built their following by being their authentic selves and sharing what they love and have fun doing: from caring for calves, to funny Instagram stories from the state fair. It remains to be seen if they will become the family’s next generation of farmers. Evelyn is studying animal science in college, but thinks she might go into agriculture-related marketing. Seems like she already has that down.
Check out all the buzz over at NYfarmgirls on YouTube, and follow these young farmers on Instagram & Facebook. In the fall, you can head to Tim’s Pumpkin Patch!
